@RackMaster what's your take on this?
Liberal government’s online streaming bill heads to senate after 3rd House reading - National | Globalnews.ca
One Canadian Destiny content creator posted the video below which is how I heard about the bill. Doing some reading, what he's saying is 100% correct unless I missed something. Did he hit the nail on the head or is it overreacting?
That dude either doesn't have an understanding of how click-through rates actually affect channels or why recommendations work, or he's pretending it's a bigger issue than it is.
Click-through rate is just how many people start the video per people who see the thumbnail; it doesn't affect ad pay outs or anything like that.
It seems like a high CTR% would be a good thing, but that's not the main metric that applies; total views do. This is why people used to manipulate the recommendations page to get on there.
Looking at this dudes channel, he has 1.1 mil subs and averages 50-200k views per video over a 1 week period. His last video is 67k in one day.
Assume all his subs saw that video thumbnail, he has a 6% CTR; higher than the average of ~4%.
Now, it still averages about $18 per 100 for adsense, so dude made roughly 1200 USD off that video so far.
Now if that video gets on a recommendations page, it averages about 3x the impressions to subscribers, so roughly 3.3-3.5 million people would see that recommended.
Assume his subscribers still click through and he does worse than average with the CTR, let's say a total of 2% non-subscribed veiwers; that means 3.3 million people see his thumbnail but only 133000 actually watch, with 66k being unsubscribed.
He has a worse CTR but doubles his money to 2400 USD. Add in that he'll likely get around .5-1% of those outside viewers to subscribe and he's increasing his reach further.
TL;DR
Click through rate gets lower the larger a channel is but the money increases, so worrying about CTR is stupid.
(The law in general sounds dumb, but dude has a real shit take for why the law is dumb)
